RIMtailing

Proven persuasion tips from a consumer psychology researcher

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Monday, December 8, 2025

Index Political Independents as Uninterested

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For a long time now, American politicians have been debating about the extent of cheating in elections. The compelling evidence is that actu...
Monday, December 1, 2025

Limit Limitations of Limited Editions

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The business logic of a manufacturer’s limited-edition product release is that scarcity motivates prompt purchase by triggering fear of miss...
Monday, November 24, 2025

Vend Health with Proper Item Placement

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When looking at store shelves, shoppers are more likely to select healthy rather than unhealthy food alternatives if the healthy items are p...
Monday, November 17, 2025

Fill Coffers Using Retributive Philanthropy

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“Donate money to our charity today so we can inflict greater destruction tomorrow.”      What a strange solicitation I just created! Now sup...
Monday, November 10, 2025

Consider Consumer Confidentiality Concerns

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People are happier with items which are personalized. Personalization goes beyond customization in that personalization takes into account d...
Monday, November 3, 2025

Lay Off Latinx with Latinos

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What do Latinos think of “Latinx”? That’s the term devised as a gender-neutral way to refer to people with Latin American roots. The term ha...
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